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by Irune Serna
    sound shop  
               
 
 
    visionary art   illustration  
     
     
   
  Kamille, 2021.  
     
 

Digital identity and representation within the virtual world of postmodernity with the virtual or performative game as the backbone element of a gamified society is the key concept of the curatorial line, this proposal that addresses the gamification of current society from artificial intelligence, worlds virtual ones where survival is the key, avatars without references in the real world who only want to get our data and a movie where anyone becomes the protagonist.

These are some of the artistic elements that the Kamille platform has. A proposal that delves into the consideration of play beyond childhood as a configuring element of digital identity within a postmodern society that reconstructs these ancestral activities of society through new visual codes of representation.

The platform makes it possible to reflect in a gamified society from what values games are created, who marks those sociocultural values in the digital world within postmodernity, what is the relationship between individual-city as the first social element in which the most beyond the family, while constituting a field of action that goes beyond the home itself. The study of digital identity is deepened from the consideration of the body and memory as essential elements of the identification of the person and the approach of what is their relationship with the body-avatar within the virtual world.

We are witnessing the gamification of society, aware that every game is always socially oriented and from there the citizen is urged to comply with certain rules. The mechanics and representation of every game contain a way of understanding the world and this gamification of reality currently forms a new axis of management and development of social and collective interactions.

Faced with those who consider that the human being is just an accumulation of quantifiable data, the opposite premise is proposed by which this platform researches, creates, shares and analyzes online games, 3D immersive virtual reality, incorporated interaction, alternative reality, artificial intelligence , augmented reality, non-virtual performative game, etc., and its effect on the digital and physical identity of the user from an interface that proposes an alternative reality game as a gateway and relationship mechanism between its actants.

 
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